BEAUTY IS LIFE: single eyeshadows in ˝Start˝ and ˝Jungle˝


I discovered BEAUTY IS LIFE by pure coincidence and often this type of discoveries can be the best. A few times per year I order my all kind of beauty products from a German website and there I found this, to me totally unknown and professional looking brand. With their endless selection of colors it somehow reminded me on MAC. That was my first impression. Latter on I discovered that the person behind the brand is German makeup artist Beatrix Isabel Lied and that she founded the company back in 1978 in Hamburg. After ˝goggling˝ some information, I think it is not well known in the beauty community, which is a shame. I hope it is more expended between professionals, because the quality is really great.

I ordered two single eyeshadow. You just can’t find everything you like in a palette, so I love singles. And often I just put one shadow on my lid, so they are great for traveling too.


81c Start – gorgeous cool mauve mat. It is buttery smooth, very pigmented and can be blend nicely. I think it is very flattering on me and one of my favorite colors in general. It is somewhere in the middle, not too dark, but not very bright either. I like to combine it with grey shades.



28w Jungle – khaki green base with strong golden shimmer. It is quite intense, shimmery part is dominating, so it tends to be more golden than green. Glittery parts are not too big, so it blends nicely. I haven’t noticed any disturbing fallout and I never use a primer. For sure it is not the usual safari green that is stable part of summer collections. For daytime, I apply it with light hand. Sometimes I need to tone it down, usually with with some kind of brown matte color.



I would highly recommend you to try these single eyeshadows, selection of shades is large enough to find something you like. They are not very cheap, in Europe you would pay around 23€ for a pot of 3,50g.

Comments